Welcome to Formula.

We’re Miami’s #1 branding and marketing agency for luxury developments, and for a limited time, we’re bringing back Formula Plus, our award-winning service offering for brands outside of real estate.

The Others


standard workflows

conventional marketing

generic branding

run-of-the-mill content

simplified web development

Formula



ai-streamlined processes

timeless design

multi-tiered targeting

cinema-grade storytelling

all-in-one brand hubs

Trusted by The Top


our clients include a who’s who of local and globally-recognized brands

Apple

|

Hilton Resorts

|

Apple | Hilton Resorts |

Mazda

|

Nike

|

Mazda | Nike |

Under Armour

|

Zumba

|

Under Armour | Zumba |

Genting

|

Magnavox

|

Genting | Magnavox |

Engel & Volkers

I

Compass

I

Engel & Volkers I Compass I

Maya Vander Group

|

Rivani

|

Maya Vander Group | Rivani |

Lyft

|

Norwegian Cruise Line

|

Lyft | Norwegian Cruise Line |

Carmenate Duchon

|

Nancy Batchelor Team

|

Carmenate Duchon | Nancy Batchelor Team |

Advanced Branding


crafting a timeless image

Memorable brands are built on exceptional design. We craft visual identities that don’t just resonate—they endure. Every touchpoint is elevated into an art form through meticulous detail, compelling storytelling, and an aesthetic tailored to each brand’s DNA. The result? A brand presence that is as captivating as it is timeless.

Advanced Marketing


crafting an enduring presence

Separation is success. We position our clients ahead of the competition through messaging and marketing that cut through the noise. By deeply understanding your audience, competitive landscape, and brand value, we craft narratives that forge emotional connections while delivering measurable impact. Our strategies don’t chase trends—they set them.

case study #1


Compass


brand design | web design | copywriting | content

VIEW CASE STUDY

case study #2


Rivani


web design | web development

VIEW CASE STUDY

case study #3


Roble One


brand design | web design | copywriting | content

VIEW CASE STUDY

Advanced Content


crafting an unforgettable brand voice

We create content and commercials through our sister company, Luminary Visuals, which has been producing premium, award-winning work for some of the world’s largest brands for over a decade. Through this experience, our clients benefit from world-class storytelling and production that elevates their developments far beyond the ordinary.

Villa Flamingo Cinelisting for Color.00_00_50_21.Still005 copy.jpg
Villa Flamingo Cinelisting for Color.00_00_50_21.Still005 copy.jpg
Villa Flamingo Cinelisting for Color.00_00_50_21.Still005 copy.jpg

get in touch


Let’s Chat

  • 360 NW 27th St.
    Miami, FL 33127

  • hello@formula.builders

  • careers@formula.builders